Megadeck Staging

A 62% increase in rental quotes submitted

A leader in stage design and events rental, Megadeck was looking for a new, user friendly website and SEO


THE CHALLENGE

Megadeck Australia started off in the grips department of the Aussie film industry, and eventually expanded to provide risers and set designs. As the film industry can be rather fickle, making use of the goods in the down times meant Megadeck became the go-to providers of staging and event products for live events, expos and more.

The existing website, while full of useful information and ranking OK, was a little complicated when you had a look at the services, categories and products. Most of the items could be customised or used for more than one purpose, and this meant there was a lot of duplicate content, and it became quite a behemoth.



OUR SOLUTION

Our first stop was the SEO department – doing keyword research and web traffic analysis, the team started to get a better picture as to what was being search for, the purpose, and the lingo that most customers used. This was important so that building a new sitemap was easy, clear and with good navigation for UX.

 

The client already had Google Analytics installed, and once we were armed with the research – a new site map that made sense and wasn’t duplicated was made. Our amazing designers got to work refreshing the look and feel of the site before passing it on to the web team for technology. Technology matters with a new site build as sometimes coding or programming issues can impact SEO, such as site speed.


THE RESULTS

As the client was also engaging us for SEO, building a new site from the ground up meant that at go live, we had all the on-page SEO elements there. Tracking was installed and so we were able to start the off page local SEO campaigns in their main office locations – Brisbane, Sydney and Melbourne.

1 month after launch

  • 43% increase in organic traffic
  • 62% increase in rental quotes submitted
  • 15% increase in sales quotes submitted
  • 26% increase in Google Ads conversion rate

Mash Media will assess your site to build a strategy to
improve its performance and conversion rate.

When you don’t need big fixes, Mash won’t try to sell them to you.
When you do need a big fix, we’ll explain why.

WHAT OUR CLIENTS SAY

Through many years of a changing internet landscape and states of the economy Mash Media constantly deliver what I believe is as good as you can get! We receive responsive personalised service that I have not experienced with any other provider, large or small. Forget the rest, you won’t be disappointed, Mash media delivers hands down the best return on investment in the online marketing world. Whilst there is never a guarantee that things remain the same (especially when technology is involved), you can be assured that the team at Mash Media will be one of the first to adapt and take advantage of on your behalf. This has been my experience to date and I have no reason to expect this to change.
John Travelli - Ceramo.
I have the honour ​of​ writ​ing​ a testimonial for Mash Media and in particular its owner Sharney Ryan. I have been with them for now over 5 years​! And wouldnt consider going anywhere else again.​ The​y are a great team who have a​ genuine interest in helping my practice succeed with Marketing, Adwords and Website​ & SEO has been superb.Prior to them advising me i had spent significant sums with large organizations, only to find that much of the budget was spent on their overheads and profit before being applied to my business.This company ​truly ​delivers.
Dr Ron Binetter - AIES.
I have been dealing with Sharney for many years and followed her from her last posting in a Corporation as Sharney displays skills and knowledge in this minefield of an industry. I am very pleased to be part of Mash Media’s growth from a one-man band to where they are today with employees and offices all over. We are treated well and never pushed to increase our spend like the big guys do. Sharney and her team make our digital life clearer and easier.
Richard Wilson - Richard's Tyre Power.
If there is a better Digital Agency going around than Mash Media, then I haven't found them. And I have been looking for a long time!! We had an urgent need to get a site up and Sharney and Ben turned it around in 72 hours. Took a brief, clarified the brief, made the brief better than I thought possible. A great overall experience and just goes to show, botique is better!
Vincent Kelly - Viridor.
Sharney and Michael made sure they understand our business and Mash Media have an excellent campaign manager in Michael. His attention to detail and his hands-on approach to optimising our adwords campaign is what brought us back to Mash Media. We tried another campaign manager during the economic downturn, but came back to Mash Media when it became clear they could convert more enquiries, in spite of the economy.
Andrew Langdon - Sentinel Self Storage.
4 years and counting with the awesome Mash Media Team. They have been doing a great job of looking after our Adwords. More recently they have created a couple of different tailored websites that proved to save our adword cost by over 40%.......these websites paid for themselves in 6mths over the old clunkers. Superb results. Lovin’ their work.
Alex Brown - The URECO group of companies.