by RebeccaMash | Jul 23, 2019 | SEM/Google Ads
If there’s one thing you should remember about digital marketing it’s that everything is temporary. Google Ads exemplify this, by always changing and innovating. A few tweaks here and there and they’ve made marketers change their whole strategies....
by MichaelMash | Oct 2, 2018 | SEM/Google Ads
Starting July 24th 2018 Google re-branded its advertising service from “Google Adwords” to simply “Google Ads”. According to Google, this decision was made in order to simplify its advertising platform and provide more automated features to help businesses and...
by MichaelMash | Sep 18, 2018 | SEM/Google Ads
Apple is well-known for being protective of its users. In the upcoming version of its headline browser, Safari 12, the giant tech company is pushing this protection even further. What’s happening is Safari is getting some new features that have digital advertisers...
by Sharney | Aug 1, 2018 | SEM/Google Ads, SEO, Social Media, Web Design and Development
Your marketing agency can be so much more that just a service provider. They can (and should) set the scene for taking your business to the next level of its development. Unfortunately, this happens all too rarely. There are a lot of reasons why. One of them –...
by Sharney | Jul 18, 2018 | SEM/Google Ads, Social Media, Web Design and Development
It’s a sad reality that few companies really get the best from their marketing agency. It’s not anyone’s fault specifically – both you and they are working as hard as possible. The reason is, rather, the radio interference between how you both work together....
by MichaelMash | May 15, 2018 | SEM/Google Ads
In my view, Google has taken the place in the market that was occupied by the Yellow Pages 20 years ago. When a consumer has a need and they don’t know who to turn to, they look to Google. They do an online search and find a supplier that will fulfil their needs....
