Let's Get Social
TURN THE CROWD INTO A CHOIR!
Social Media has become a necessary part of business marketing.
However, It can also seem overwhelming with so many options, where to post? how often to post? paid ads vs boosting posts? All you need is a social media marketing agency to develop a custom strategy that is tailored to your business objectives.
- Build your brand
- Grow your audience
- Increase engagement
- Generate more leads/sales
SOCIAL MEDIA FOR MAXIMUM IMPACT
The Mash Media team are here to help you get the most from your social media marketing.
We create customised packages based on your business requirements.
Our social media management services include:
- Content Creation
- Planning & Scheduling
- Innovative Content Approval System
- Open communication
- Research & Planning
- Ad Creation & Setup
- Ongoing Optimisation
A WINNING COMBINATION
However, unfortunately, you won’t be able to make a big impact with organic alone, as the reach is severely limited. Paid Ads allow you to reach your target audience at a much larger scale with content aimed to achieve certain KPI’s.
It’s not always about organic social media vs paid ads. Both options complement each other and when specific tactics are used, both will support each other to ensure your social media marketing strategy delivers on your goals.
ORGANIC VS PAID ADS – WHICH IS BETTER?
Social platforms such as Facebook have evolved their algorithms to favor paid content. The average reach of an organic post hovers around 5%. This means roughly 1 in 19 of your followers will actually see your post, and which ones is also determined by Facebook and its based on the user interaction history.
- It’s free!
- It can enhance the relationship between you and your existing followers
- It builds your online authority when potential customers are researching you
- It establishes trust and transparency with your existing customers and followers
- It offers immediate communication between you and your followers though comments & Messenger
- It drives traffic to your website
- You can reach new audiences and increase your brand awareness.
- Better reach performance due to the platforms favorable alghorithms
- Great for educating the market place about your products or services
- Controlled targeting
- Ability to optimise for performance
- It drives action – likes, followes, links, downloads & sales
THE ERA OF SOCIAL MEDIA
It’s important to understand the lay of the land, so that you know which platforms are best for your business and what content you need to be publishing.
THE 3 KEYS TO SOCIAL MEDIA SUCCESS
THE BENEFITS OF PARTNERING WITH MASH MEDIA
Focus your time on what you do best, and let Mash take care of the rest.
We know how to get the best ROAS for your campaigns.
Mash has access to the best software systems and insights.
Let our expert designers produce highly engaging content for you.
Our experienced team know how to test, analyse and optimise.
Open & honest transparency with everything we do.
If you’re looking to help your business succeed in social media marketing, partnering with a full-service digital marketing agency is the best move you can make. By crafting a social media strategy that will increasing efficiencies and improve the performance of your campaigns you can relax knowing you are in good hands.
SOME OF OUR WORK
Social Media FAQ’s
I don’t have a Facebook / Twitter / Instagram profile, can you create the social accounts for me?
What do social media marketing agencies like Mash Media do?
What platforms should we be on?
It’s not always about where you are, it’s who your audience is and what they’re interested in.
You might ask yourself “Do _____people use this site?”
It can be tempting to think that “I’m a business person so my audiences only on LinkedIn” or the contrast “we sell consumer goods; therefore Facebook would work best for us.” But that might not be the case. Each service or product needs to be looked at individually and have a targeted social media strategy.
As a very general rule, Facebook and Instagram are usually the best place to start.
What does social media marketing cost?
The price for page management will be determined by how many posts you would like and how many platforms you want to post on.
Paid ads can vary greatly depending on what your industry is, that is, how competitive the market is and how many other competitors there are. When you use Facebook advertising, your business is not just competing against your direct competitors but everyone else that wants to reach a similar target market.
You will need to set a budget for the campaign media spend and a fee for Mash to manage and optimise the campaign.
How regularly do you post?
How many leads will I get?
What Mash can do Is make sure that your online presence is professional, starting with your website and making your Brand’s social media pages as attractive as possible to make any potential leads convert at the highest possible rate.
Do I get to approve content before it’s published?
Mash Media provides you an online platform for you to view, edit, schedule and post directly to your linked social media platforms. This will be the one stop shop for you to post across all your platforms, saving you time!
Mash will schedule posts in advance for you to review if required.
How much should I spend on Social Media Advertising?
To gain an idea of what budget you should allocate, please get in contact with us to discuss it further.