Advanced Dental Artistry
The practice is dedicated to holistic service and training, and ADA is one rare dental practice in Australia that has a complete in-house team that can complete an entire treatment without outsourcing anything. Fair to say, it was a highly visible leader in WA’s cosmetic dental industry.
This client recently had a new website created (not by Mash) and unfortunately it was very poorly done. The site performance was compromised and as a result the site traffic and leads all but disappeared.
We conducted a thorough site audit and identified these key issues:
- Enquiry forms were not working properly
- Found “Black Hat” SEO Practices such as “Keyword Stuffing” on most pages, this is a big no-no for Google.
- H1 tags were not optimised
- Page titles and meta descriptions were not optimised
- No Strategy applied to the blog articles.
- The content did not match keyword goals
- Site speed was terrible scoring just 3/100
We created a personalised SEO Strategy & Roadmap to address all the issues, and deliver real results that would increase usability, ranking, traffic and conversions.
The client saw an immediate improvement once the Mash team started to overhaul the website.
21% Increase In Organic Traffic after just 1 month
31% Increase In Conversions within the first 3 months
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