SEO

Facebook Marketing vs Google Marketing

Facebook Marketing vs Google Marketing

Because everything is a competition, let’s go on a journey to discover what marketing is best for your business, Facebook or Google? Do you have a small to medium business? Do you want to know where to spend money and where to save? Do you enjoy listening to me on a power trip rambling about digital marketing things? Well, besties, I’m in the mood to spill all the tea and all the deepest secrets of Facebook and Google marketing to help your business succeed.

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Back To Basics. What You Need To Know About SEO in 2022!

Back To Basics. What You Need To Know About SEO in 2022!

We have somehow survived another crazy year of this coronacoaster groundhog day. Businesses endured lockdowns, restrictions, staffing issues, and more as we continue to battle this pandemic. Some struggled. Many thrived. Especially those that catered to a market where people were stuck at home, bored, and trying to enjoy some sort of resemblance to normal life. Having an online presence for brands was more important than ever. SEO strategies are key to making this happen.

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How to reduce bounce rate in WordPress?

How to reduce bounce rate in WordPress?

In this article we will make the assumption that improving the bounce rate of a landing page (such as a product page) is something to work towards since it may retain users longer and help them take an action on the site. We will then detail a few methods that will help WordPress website owners reduce bounce rate.

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Why Does Your Business Need More Reviews?

Why Does Your Business Need More Reviews?

Reviews have become an integral part of the decision making process for consumers shopping online for products and / or services. Are reviews really necessary? Yes, they are! Over the last decade, reviews have become an increasingly popular tool for savvy online...

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SEO Tips For When You Want To Stop Spending

SEO Tips For When You Want To Stop Spending

We’d love to be able to say that it’s business as usual here at Mash, but like you - it’s a very uncertain and curious time. Whether you are a bricks and mortar business that has had to close its doors or a service that has taken a hit with your client’s expenditure -...

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Goodbye to Google Average Position, here what it means

Goodbye to Google Average Position, here what it means

Google announced a few days ago that the Average Position metric will be removed from Google Ads, effective from the 30th of September 2019. What is the Average Position metric? The Average Position metric is used to determine the average placement of a Google Ad on...

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What is Local SEO?

What is Local SEO?

Local SEO is the practice of optimising your website to reach more customers in your local area. It is beneficial to any small to medium single or multi-site business or chain which deals directly with customers at a physical store location or services a specific,...

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How to SEO optimise your videos for organic search

How to SEO optimise your videos for organic search

Video searches are continually on the rise and video content marketing is showing no sign of slowing down. Technology company Cisco even forecasts that over 80% of all internet traffic will be video by 2021. The two largest video-sharing platforms, YouTube and Vimeo...

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